Grooming Products For Man Parts

Our Story

The idea originated from a discussion about male hygiene, which evolved into a debate concerning male below-the-belt hygiene, a neglected segment in India. The brand is premised on addressing an area that has been widely overlooked and shamefully disregarded by the Indian audience.

Our products are designed keeping in mind a personal problem, for which we wanted to provide a solution and bring it to the market. We have personally witnessed our fathers’ talcum powder consumption in an effort to keep their intimates dry. The bathroom has always been a mess. We took that as our problem and aimed to cater a solution, giving birth to the idea of Nuutjob.

The Indian climate is hot and humid, which causes a lot of sweating and irritation in the intimate region. One of the first products we conceptualized and worked on was NuutGuard, an intimate liquid powder. It serves as an alternative to talcum powder, providing a mess-free solution that keeps your intimates dry and fresh throughout the day.

All our products are catered to combat this problem and provide easy-to-use, effective products to keep you feeling comfortable and confident all day.

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One-stop solution to Men’s intimate Wash and Care Products

The brand is premised on manscaping an area that has been widely ignored and habitually addressed by the Indian audience shamefully.
Our products are designed keeping in mind the sensitivity of this issue and at the same time bringing about comfort in the easiest of ways.

Mission

To educate and stress on the importance of Male intimate hygiene in India through humour and flare up the idea of Cleanliness is Next to Manliness.

Vision

To revolutionise the way men take care of their package & make way into every Indian Household eliminating the shame of using products catering to intimate hygiene.